Atlanta startups can now add another identify to their rolodexes of venture companies working out of the Big Peach with the shut of Silicon Road Ventures new $31 million fund.
Silicon Road invests throughout the U.S. from its base in Atlanta, the agency mentioned with a spotlight on e-commerce, retail, and client packaged items.
The agency mentioned it’s targeted on in-store retail and know-how for buyers, the multi-channel commerce world, provide chain and logistics applied sciences and monetary applied sciences and funds.
Founded two years in the past, the fund invested in ten startups over the course of 2020 and is focusing on another twenty for its first fund.
The agency hopes that entrepreneurs discover its “corporate connect” program to be a key differentiator, which depends on founder and managing companion Sid Mookerji’s expertise in e-commerce, retail and client packaged items to hyperlink companies to related startups and analysis, in accordance to an announcement.
Silicon Road is already working with the upstart retail chain Citizen Supply, which gives a extremely curated market to showcase new client manufacturers.
Mookerji beforehand based Software Paradigms International Group, which was one of many first retail IT firms providing a collection of merchandise designed to optimize omni-channel methods. The firm’s shoppers included Macy’s, Walmart, Carrefour, and NAPA.
Joining Mookerji is managing director and companion, Ross Kimbel, a former co-founder of Be Curious Partners and a worldwide director of innovation and entrepreneurship at The Coca-Cola Company. curated engagements between portfolio firms and main retailers and types.
The firm’s present portfolio contains: Perch, Toucan AI, WeStock, SoftWear Automation, Patron, Pull Logic, Turn, SymTrain, Everyware, and Wripple.