Throughout quarantine, a few of us noticed no have to put on a bra since we have been spending so a lot time inside, however now that we’re transitioning again to a way of “normalcy,” carrying a bra is (sadly) a necessity generally. And if that point inside has taught us something, it’s to purchase merchandise with intention. So if we must put on a bra it needs to be snug, look cute and make us really feel like our greatest selves, proper?
Enter Cuup, the direct-to-consumer lingerie model, with a latest launch into swimwear, that took over our social feeds — so a lot so that we determined to check out its merchandise ourselves.
The minimalist types, trendy colorways and sensible fashions sporting the model have been what caught our eye first, which is sensible, contemplating the model was created to “redefine the way bras look and feel,” in keeping with Cuup. This is mirrored by the simplistic, clear design that’s equal components attractive and supportive it doesn’t matter what bra dimension you put on, providing cup sizes from A to H and band sizes from 30 to 38.
The model gives 5 bra types: The Balconette, The Demi, The Plunge, The Scoop and The Triangle — every of which is obtainable in an assortment of seven conventional and three seasonal shades. The Balconette, Demi and Plunge are designed in a surprising sheer, mesh cloth that’s grow to be type of synonymous with the model, whereas The Scoop and Triangle are constituted of a stretch microfiber that’s meant to be buttery delicate and light-weight.
In phrases of underwear, Cuup gives 4 backside types: The Highwaist, The Bikini, The Thong and The Tap. Sizes vary from XS to XXL, in your choose of seven conventional and 4 seasonal colours. Regardless of match, every fashion is supposed to be tremendous delicate, stretchy and cozy to hold you thru the day forward.
Before we ordered our most well-liked bras and underwear, we had a digital becoming with Cuup’s director of match, Tania Garcia, who helped us begin our journey. All we wanted was a tape measure or piece of string and 20 minutes to get fitted. You can schedule your individual becoming or take the net match quiz as a further useful resource too.
To present a very considerate evaluation of the gathering, we invited a number of ladies on our workforce to provide the items a go. I, personally, hadn’t been match for a bra in at the very least seven years — almost certainly on a spontaneous journey to Victoria’s Secret. At the time, I used to be a 32DD; nevertheless, after remeasuring myself by way of Tania’s steerage, I spotted that I’m now a 34C. Our social strategist, Stephanie Griffin, is usually a 32B and was measured as such for Cuup as nicely.
Hayley Saltzman, our head of social, is usually a 34B, however having tried Cuup earlier than in that dimension, she knew that this was a bit tight. The workforce instructed she strive a 36B as a substitute. Rachel Lubitz, our life-style editor, was match as a 32E, however upon testing that, she realized that she’s completely her regular dimension: 32H. Hayley Kinne, a member of our enterprise growth workforce, was match as a 34C however netted out with a 34D after making an attempt the bras out for the primary time. As for our programming editor Delaney Strunk, she was match as a 38G, which was a bit small since she’s usually a 40 band. Cuup doesn’t provide that band dimension in the mean time, so she opted for a 38H bra.
Fit is in fact the No. 1 precedence in terms of intimates, so nailing down our appropriate bra dimension was very important. “My experience with Cuup started off a bit rocky, given how my measurements showed a 32E when I’m in reality a 32H, my normal size. I think this just has to do with the shape of my breasts, so it’s not a knock on the brand,” says Lubitz. Luckily, the trade course of was tremendous easy to get a brand new dimension after we tried it on initially. Cuup gives free returns on all home orders of unworn and undamaged bras inside 30 days of receiving, so if the bra doesn’t swimsuit you you may get your arms on a unique dimension. Lubitz says that “once [she] got her normal size set, the bras were an absolute dream.” We additionally discovered that the match maintained even after a couple of washes.
Overall, we completely liked how snug and trendy the items have been. “I usually hate underwire bras and tend to stick to bralettes because they’re more comfortable, but The Demi is one of the most comfortable underwire bras I’ve ever tried,” says Strunk. “I had no issues with the wire leaving red marks on my body and I honestly forgot I even had it on after a couple of hours.”
We are equally as obsessive about the breathable supplies the bras are made out of, one way or the other completely merging consolation and magnificence. I really like having versatile items in my wardrobe (sure, even lingerie) that I can use to boost any outfit. I just lately wore my leopard print Balconette as a type of crop prime underneath a cropped button-down prime, which I can’t say I’d really feel assured sufficient to do with bras by different manufacturers.
As far as underwear, Strunk says that “the fabric is unbelievably soft and the seams are thin enough you can easily wear them under tighter clothing without worrying about panty lines.” The no-show issue is an apparent plus as a result of who desires to take care of harsh underwear strains?
“This was some of the most comfortable underwear I have ever worn, even the thong!” says Saltzman. “I would buy it in every color if I could. The styles are both beautiful and functional. I’d definitely spend my own money on these.”
We discovered that the underwear was good for every little thing from interval days when we want further safety to not making us hate ourselves when it got here time to put on a thong. We additionally liked carrying matching bras and panties on days we needed to really feel extra put collectively.
It ought to come as no shock that our largest concern with Cuup was associated to sizing, since that may actually make or break your expertise with intimates. Cuup is actually clear about how the bras ought to match, in addition to how the match would possibly change over time. The model states that “the band on your Cuup bra will be relatively tight to start but won’t leave any marks behind either. Give your bra about 30 minutes of wear and you’ll feel the band conform to your body for good.” Some of us did share that the band felt a bit tight however discovered that it undoubtedly takes longer than half-hour of wear and tear to loosen up. Strunk compares it to breaking in sneakers. “Once they’re broken in, they’re great. But the first couple of wears are a bit frustrating.”
She additionally shares that her dimension wasn’t good, explaining that she would’ve opted for a 40 band dimension if Cuup provided that. “I still found the band to be a bit too tight even though the bra was so soft. Also I had some issues with my boobs popping out of the Scoop bra, again because the sizing was incorrect.” It’s additionally price noting that Saltzman discovered that her bras, The Triangle and The Scoop, gave her breasts what she describes as a “cone-like shape” that she didn’t love, seemingly as a result of the bras are unlined.
Kinne shared an identical expertise after finally being unable to search out her optimum dimension. Although she liked the look of the bras at first sight and will really feel that the material was top quality, she couldn’t assist however really feel disillusioned that the sizing was nonetheless off. “Had I received a third size, it would have been far outside what I measure at for all other bras I own and wear, which makes it less appealing to me since it was difficult to find what should have fit me.”
Beyond dimension, the value level can undoubtedly be a unfavorable level for the model. The bras at the moment go for $68, whereas the underwear goes for $18, which could be a lot for some prospects. We have been lucky to obtain samples from the model to check, however a few of us don’t know if it might be a daily buy for us. “I could see myself having a couple of these bras and undies on hand as more of a splurge that’s fun to wear sometimes, whether just for overall comfort or when I’m feeling a bit more risqué,” says Kinne.
Cuup The Balconette ($68; shopcuup.com)
Cuup The Balconette
“Easily one of the comfiest bras I’ve ever owned, this feels like second skin,” says Lubitz. When we consider Cuup, we envision The Balconette — a chic but trendy tackle what it means to put on a bra. It’s made with a mesh cloth, in quite a lot of colours, that’s just a bit bit attractive. The low-cut match makes it nice to work as a part of your outfit, or put on with lower-cut shirts.
Cuup The Demi ($68; shopcuup.com)
Cuup The Demi
The Demi makes use of what Cuup calls a 3D spacer cloth for nipple management with out further padding. The silhouette is harking back to a traditional T-shirt bra, however extra breathable and trendy. It’s the bra that’s now Strunk’s favourite.
Cuup The Plunge ($68; shopcuup.com)
Cuup The Plunge
Enter The Plunge — the bra of your desires for those who’re rocking a plunging neckline. “The benefit of this bra is you can wear it under low-cut items and have it feel nearly invisible,” says Lubitz. This is made with a mesh that’s supportive and versatile.
Cuup The Scoop ($68; shopcuup.com)
Cuup The Scoop
Looking for a bra that’s snug all day and nice for any prime? Try Cuup’s The Scoop that’s made within the model’s delicate microfiber for chic help and adaptability.
Cuup The Triangle ($68; shopcuup.com)
Cuup The Triangle
The Triangle is perhaps what you’d think about whenever you consider a bra, however higher. This is made in a luxe microfiber that works rather well worn underneath informal types and T-shirts.
Cuup The Highwaist ($18; shopcuup.com)
Cuup The Highwaist
Cuup describes The Highwaist as a vintage-inspired lower, which means it’s excessive on each the waist and hips. Basically, that is the full-coverage underwear of your desires. In truth, Lubitz shares that that is her favourite fashion.
Cuup The Bikini ($18; shopcuup.com)
Cuup The Bikini
Imagine The Bikini as your on a regular basis pair of underwear — what you attain for whenever you aren’t doing something particular. These are meant to be tremendous versatile, significantly as a result of you possibly can put on them excessive on the waist or low on the hips. “This didn’t cause creases despite having a larger behind,” says Kinne. “It didn’t feel tight at all, and left no seam lines even when wearing leggings!”
Cuup The Thong ($18; shopcuup.com)
Cuup The Thong
This is definitely not your run-of-the-mill thong — it’s meant to supply minimal protection with most consolation. That makes it good for days whenever you definitely don’t need your underwear line displaying. “This is hands down the most comfortable pair of underwear I’ve ever worn. It barely felt like I had anything on,” says Griffin. “It has the most perfect amount of coverage and works with almost any pair of pants or dress.”
Cuup The Tap ($18; shopcuup.com)
Cuup The Tap
Cuup’s The Tap is certainly one in every of our favourite matches from the model for the tremendous high-waist match and full-coverage backside.
With all this in thoughts, what are our ideas about Cuup? Lubitz mentioned it finest when she shared that “although the bras are definitely an investment, if you get your sizing right, they really make you upset that you hadn’t tried them earlier. They’re the most comfortable bras I’ve ever owned and feel just sexy enough to be exciting.”
Overall, we’d extremely suggest the model to somebody on the lookout for high-quality, light-weight intimates which have the ability to concurrently give you help and increase your confidence. Just fingers crossed that you simply’ll have the ability to discover your good match amongst the gathering to make it actually price your funding.