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Alex Black named CEO of production music company Sonoton Music – Music Business Worldwide

Independent Germany-based production music company Sonoton Music has appointed Alex Black to the newly-created place of CEO.

Black, who was beforehand Global Director at EMI Production Music, will oversee the day-to-day operations on the lengthy-established and household-owned enterprise, which owns unique rights to greater than 130,000 works from all genres and represents a roster of greater than 2,400 composers.

He takes up the function with instant impact and will likely be based mostly in Munich, Germany.

Sonoton Music was based by composer, arranger and conductor Gerhard Narholz and his spouse Rotheide in Munich in 1965.

The company produces greater than 100 new albums yearly along with the 150 albums from its worldwide catalogs.

Black’s appointment marks a major step up for Sonoton Music, which says that it’ll now broaden its focus by “adding new forms of music publishing to its production music business”.

The company may even roll out a significant rebrand and redesign of its website on March 24.

Black beforehand spent seven years as Global Director at EMI Production Music for Sony Music Publishing, the place he labored with administration groups globally.

He additionally managed the event of the company’s manufacturers, together with production music labels equivalent to KPM, MusicHome and Juice. He additionally managed the company’s sub-publishing pursuits.

Prior to becoming a member of EMI Production Music in 2013, he was Managing Director of Imagem Production Music and oversaw the model transition from Boosey & Hawkes Production Music; created the Boosey & Hawkes classical library label and managed the event of the company’s media catalog.

This included BBC News and Strictly Come Dancing/Dancing With The Stars theme tunes.

Before working at Imagem (now Concord), Black ran his personal PR company Rocketscience Media, working with acts equivalent to Basement Jaxx, Carl Cox and Radiohead.

He additionally produced music for production music begin-up West One and labored for legendary file producer Trevor Horn on the Sarm Studios in west London.


Over the years Sonoton’s music has been positioned in numerous Hollywood movies, together with Fantastic Four, Finding Dory, Greyhound, Manchester By The Sea, Once Upon A Time In Hollywood and Snowden.

The catalog has additionally featured in lots of well-liked TV exhibits equivalent to Mad Men, Game of Thrones, Stranger Things and Unorthodox, whereas being utilized in world advert campaigns and sampled by celebrity recording artists.

“It was a daunting prospect to consider transitioning the stewardship of the company to a new CEO. We are absolutely ecstatic that Alex Black will be the one to take on this role.”

Rotheide and Gerhard Narholz, Sonoton

“We have spent the last 50 years building Sonoton with much love and care,” stated Rotheide and Gerhard Narholz.

“It was a daunting prospect to consider transitioning the stewardship of the company to a new CEO. We are absolutely ecstatic that Alex Black will be the one to take on this role.

“Over the many years we have enjoyed a working relationship with him, he continually impressed us with his excellent business acumen, creativity and passion for music.

“We can withdraw from management now, knowing that Sonoton will be in the perfect hands for a successful future. Welcome, Alex!”

“I am honoured that the founders have entrusted me to take the business forward. I first worked with Sonoton as a sub publisher 15 years ago and Mr & Mrs Narholz made a huge impression on me.”

Alex Black 

Black stated: “I am honoured that the founders have entrusted me to take the business forward. I first worked with Sonoton as a sub publisher 15 years ago and Mr & Mrs Narholz made a huge impression on me.

“Through their passion for music and travel, they have created opportunities for thousands of composers, building a catalog that holds so many hidden treasures waiting to be discovered by filmmakers and music producers.

“They are business innovators, leading the way with music search technology; launching their first search system, SONOfind, in 1993 and now giving me the responsibility of launching the newest incarnation later this month.

“Sonoton’s rebrand and new studio complex are also testament to their progressive leadership.

“Since 1965 Mr & Mrs Narholz have developed a truly global business which has amassed not only an incredible array of film, TV and advertising credits but has also generated commercial publishing copy-rights through sample collaborations with artists such as Drake and Chance The Rap-per.”

 Music Business Worldwide

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